Korean dramas are popular not just for their riveting storylines and high production quality, but also for the actors’ dazzling visuals. The slightest details of characters’ outfits and hairstyles telegraph their personality to the audience.
From fashion magazines a la Devil Wears Prada to the behind-the-scenes world of budding designers, these dramas show how chic and competitive the fashion industry really is.
What’s Wrong With Secretary Kim
If you’re looking for a sweet rom-com with plenty of theater flair, look no further than What’s Wrong With Secretary Kim. Adapted from a novel by Jung Kyung Yoon and a webcomic by Kim Young Mi, this 2018 tvN drama delivers a delightfully fluffy slice-of-life story that’s easy to watch and rewatch.
Director Park Joon Hwa has infused this tale with a lot of energy, and the cast is top-notch. The only problem with this drama is that the plot loses steam after the mystery driving it through the first half gets resolved far too quickly. At that point, the remaining episodes become a bland rom-com with no stakes to keep you invested.
Thankfully, the drama tries to mix things up with a love triangle rather than the more predictable love square that K-Dramas tend to default to. While that provides a little bit of narrative interest, the drama still doesn’t have enough substance to satisfy fans who are expecting something more than fluffy workplace hijinks and 30-something professional adults acting like infatuated teenagers.
One of the things that has made kdramas so popular is their impeccable styling. It’s no surprise that fashion brands have been handpicking kdrama stars to feature their clothing and bags in the shows.
In Start Up, Suzy Bae plays a hard-working entrepreneur with a luxurious style. She often wears business casual outfits from Korean brands like AVAM, IRO, and Maison Marais or global labels like Ralph Lauren. She also loves a good purse and can be seen carrying a variety of luxury designer brands like Roger Vivier, Lemaire, and Vincenzo.
Youth of May is a drama that takes place during an important period of history in Gwangju’s democratization in 1980. Actor Lee Do-hyun is known for his retro spring style and he recreated this look in the show by wearing vintage denim with a button down shirt and a belt. He also added a leather bag from the Korean brand Joy Gryson to complete his look.
If you’re a fan of dramas that revolve around fashion, this one is for you. Starring Yoon Se-ri as an heiress who “crash lands” in North Korea, the show features plenty of flashy designer outfits, from vintage lace patterns to sharp tailored suiting and oversized Gentle Monster sunglasses.
With a plot that spans over two decades, the show also showcases a range of fashion trends. From pastel-hued sweaters paired with ripped denim to classic floral dresses, there’s something for everyone in this one. But even with its plethora of outfits, the show never feels overbearing or cluttered.
This drama has arguably become the gateway to K-dramas for millions of viewers worldwide. And if you’ve been lucky enough to binge-watch this one, chances are, you’ve fallen for the sweet interaction between the heroine and her childhood friend (played by Girls’ Generation’s Yuri).
While the love story might be a bit of a cliche, there’s no denying that the show’s impeccable fashion moments make it one of the most popular K-dramas in 2021. In this drama, you can see the character’s wardrobe brimming with luxury brands from top labels such as Dior, Gucci, and Chanel. Spot floral prints complemented by puffy sleeves and subtle ruffles along with bags from EENK, Bau by Bride and You, and Couronne.
The drama has also featured plenty of swoon-worthy proposals, backstabbing, and even resurrection from the dead. And of course, all the glamour that comes with the influencer lifestyle.
As the show’s leading actress, IU has been flaunting her signature cute girl style. From simple cardigans to high-waisted pleated skirts, IU’s style has definitely been a source of inspiration for many. From winter essentials like the Ogarti Woollen Women’s Cardigan to the AKA CHIC Women’s Fitted T-Shirt and PATRORNA Women Mini Skirt, you can try out the look of IU from the tv show True Beauty in no time at all.
Another wildly popular K-drama, it gives you a glimpse into the darker side of influencer life. From behind-the-scenes of photo shoots to shady deals with brand representatives, the show is a total page-turner.
A Business Proposal
Korean dramas have given us many things: well-written characters to cheer for, a soundtrack we can’t stop listening to and an unshakeable craving for ramen at any time of day. But one of the things they are most known for is their impeccable styling. As a result of their meteoric rise in popularity, luxury fashion brands like Roger Vivier have started collaborating with the stylists of K-dramas to have their pieces appear on screen.
Whenever you have to submit a business proposal, be sure to dress it up. Nothing will sink your chances of getting the job faster than a messy, disorganized document. Also, be sure to avoid using industry jargon or complex words that are difficult for your audience to understand.
If you’re looking for a great example of a clean, organized business proposal, check out the one submitted by Park Shin-hye in “The Last Princess.” Her elegant style reflects her status as an HBIC. Her neutral color palette of brown and cream is the perfect combination for a formal yet professional look.